Privacy Policy
MacroLens ("we," "our," or "us") is a calorie tracking and nutrition analysis mobile application developed by MacroLens Team.
This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you use our mobile application MacroLens (the "App"), available on Google Play Store.
App Package Name: com.ens.macrolens.ai
By downloading, installing, or using MacroLens, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree with this policy, please do not use our App.
We collect the following types of information:
| Data Type | Examples | Purpose |
|---|---|---|
| Account Information | Email address, name, profile photo | Account creation and authentication |
| Health & Fitness Data | Age, weight, height, gender, activity level, fitness goals | Calculate personalized calorie targets |
| Food & Nutrition Data | Meal photos, food logs, calorie entries | Track nutrition and provide analysis |
| Data Type | Examples | Purpose |
|---|---|---|
| Device Information | Device model, OS version, unique device identifiers | App functionality and troubleshooting |
| Usage Data | Features used, scan counts, app interactions | Improve app experience |
| Crash Data | Error logs, crash reports | Bug fixes and stability improvements |
MacroLens requests the following permissions:
| Permission | Why We Need It | When Used |
|---|---|---|
| Camera | To photograph meals for AI analysis and scan barcodes | Only when you tap "Take Photo" or "Scan Barcode" |
| Photo Library | To select existing food photos for analysis | Only when you tap "Choose from Gallery" |
| Internet | To sync data, perform AI analysis, and authenticate | Throughout app usage |
| Notifications | To send meal reminders | Only if you enable notifications |
We use your information for the following purposes:
We may share your information with the following service providers who help us operate the App:
| Service Provider | Purpose | Data Shared |
|---|---|---|
| Google Firebase | Authentication, database, storage, analytics | Account data, meal data, usage analytics |
| OpenAI | AI-powered food image analysis | Food photos (processed, not stored permanently) |
| Open Food Facts | Barcode product database | Barcode numbers only |
| Google Play Services | In-app purchases, authentication | Purchase transactions, sign-in data |
We may also disclose your information:
We retain your personal information for as long as necessary to:
| Data Type | Retention Period |
|---|---|
| Account Information | Until you delete your account |
| Meal & Nutrition Data | Until you delete your account |
| Food Photos | Until you delete your account |
| Usage Analytics | 26 months (anonymized) |
We implement appropriate technical and organizational measures to protect your personal information:
However, no method of electronic transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
You have the following rights regarding your personal information:
You can view your data within the App (Profile section) or request a copy of your data by contacting us.
You can update your profile information directly in the App settings.
You can request deletion of your account and all associated data by:
Upon receiving a deletion request, we will delete your data within 30 days, except where retention is required by law.
Your information may be transferred to and processed in countries other than your country of residence, including the United States, where our service providers (Google, OpenAI) maintain servers.
These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.
MacroLens is NOT intended for children under 13 years of age.
We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at support@macrolens.app.
If we discover that we have collected information from a child under 13, we will promptly delete that information.
We may update this Privacy Policy from time to time. When we make changes:
We encourage you to review this Privacy Policy periodically.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
We will respond to your inquiry within 30 days.
By using MacroLens, you consent to:
You may withdraw your consent at any time by deleting your account or contacting us.